The Italian luxury house makes its iconic FENDI Roma logo the protagonist of the Holiday Collection 2020, designed to bring a touch of urban sophistication to the winter wardrobe.
Inspired by the FENDI Roma packaging styles, which made their debut on the Men’s Fall/Winter 20-21 catwalk and followed in a pink color variation in the Women’s Collection, makes a comeback with bags and small leather goods framed in black and embellished with the iconic logo.
Developed in a restrained color palette of their signature yellow and delicate powder pink, the collection plays with contrasts by juxtaposing the sharp cut and rigid constructions of the shopping bags to the cloud-like softness of the pouches featuring practical drawstrings. In addition, for a touch of exquisite extravaganza, the collection also includes a bold interpretation of the Peekaboo bag decorated with a cascade of fringes.
Conceived for modern travelers, the collection is injected with a functional and versatile spirit. In the women’s range, chunky knits with the logo are paired with hyper-feminine skirts, while the classic tracksuit gets a chic makeover coming in a fluid viscose satin enriched with golden bands. Men’s urban puffers are rendered in the signature yellow, also used for maxi logo scarves, showing a cozy feel contrasting with the impeccable minimalism of slick suits.
To meet the needs of the chilly and rainy season, the luxury brand has also collaborated with K-Way® to offer a chic, customized version of the reversible nylon windbreakers, which can be folded in a pocket and carried as a pouch. For a truly luxurious touch, FENDI and K-Way® also developed a women’s and men’s exclusive style, where nylon is combined with an FF logo printed on mink fur in brown.
Gold metallic accents take center stage in the show-stopping Golden Capsule Collection. Silhouettes get fluid and languid in the Lurex jersey frocks. Draped collars and sculptural plunging necklines define the maxi dresses revealing sensual high slits, the mini frocks showing contrasting black piping. Gold cloqué is crafted for pleated skirts and jumpsuits, all paired with logo mesh bodysuits worn as see-through underpinnings.
To shine bright at the upcoming holiday events along with creating a range of FF logo jewelry pieces, they also present a range of glamorous styles, inspired by the eternally charming party vibe of New York’s nightlife mecca Studio 54.
Fendi with this new collection aims to create the perfect mood for the holiday season with glamorous, cosy and sporty clothing. The collection is available in FENDI Boutiques and on fendi.com from November 2020.