Fendi launches the popular eighties beach bag
The summer ‘must have’ in recycled PVC and pop colours, Fendi’s beach bag in its Spring/Summer 2021 Collection is taking the stage on the catwalk, designed by Silvia Venturini Fendi. It represents a throwback to childhood summer memories with a luxurious twist and sustainable vibe.
Fun and playful, the Fendi basket is presented in two sizes, medium and small peppered by a wide range of bright colours adding a fresh touch to the collection, yellow, pink, light blue, orange and white.
Enriched by Fendi iconic details, FF leather stamp, Fendi signature print on the bottom and a buttoned leather closure, the Fendi Basket is the perfect summer bag to target fashionable, energic young customers.
The ironic bag has a totally green approach hence it is entirely made in recycled PVC, composed mainly by pre-consumer waste, recycling of waste items deriving from the production process, stamp cut etc. for example generated by the production of shoes’ soles, from which it is possible to generate plastics heterogeneous or homogeneous of high quality.
Available in Fendi boutique and on fendi.com starting from the beginning of April 2021.